The E-Myth Revisited Why Most Small Businesses Don't Work and

The E-Myth Revisited Why Most Small Businesses Don't Work and

The E-Myth Revisited Why Most Small Businesses Don't Work and What to Do About It

Title: The E-Myth Revisited Why Most Small Businesses Don't Work and What to Do About It
Author(s): Michael E. Gerber
Publisher: HarperCollins e-books (March 17, 2009)
Language: English
Pages: 292
ISBN-10: 0887307280
ISBN-13: 978-0887307287

Description:
In this first new and totally revised edition of the 150,000-copy underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed. He then shows how to apply the lessons of franchising to any business whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in. your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.

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